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The Effective time for PT X to advertise its product in commercial television media

This paper explains the writer's internship and some experiences. The writer gets almost one month in PT. X cigarette company. The first chapter of this paper is the introduction. This chapter explains the background of choosing this title, the problem, purposes, significance of the study, and its scope and limitation. In chapter two, readers may find the theories of choosing the best time to use commercial television advertising and the benefits of having that classification time. The third chapter explained the data collection and analysis of the SCTV station's schedule in May 1996. The last chapter summarizes the whole chapter until the conclusion and suggestion. Finally, the writer encloses the paper with bibliographies and appendixes. This paper explains the writer's internship and some experiences. The writer gets almost one month in PT. X cigarette company. The first chapter of this paper is the introduction. This chapter explains the background of choosing this title, the problem, purposes, significance of the study, and its scope and limitation. In chapter two, readers may find the theories of choosing the best time to use commercial television advertising and the benefits of having that classification time. The third chapter explained the data collection and analysis of the SCTV station's schedule in May 1996. The last chapter summarizes the whole chapter until the conclusion and suggestion. Finally, the writer encloses the paper with bibliographies and appendixes.

Creator(s)
  • (92294026) INDRA KUSUMAWATI
Contributor(s)
  • LENIWATI SLAMET → Examination Committee 1
Publisher
Universitas Kristen Petra; 1996
Language
English
Category
d2 – Diploma 2
Sub Category
Final Project
Source
Final Project No. 014/PBE/1996; Indra Kusumawati (92294026)
Subject(s)
  • ADVERTISING
  • SALES PROMOTION
File(s)

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