Please take a moment to complete this survey below
Library's collection Library's IT development CancelMaru Design is Surabaya branding agency for small to medium businesses. During the author's internship, Maru Design wanted a tool to help recognition of local coffee shops in Surabaya. The purpose is to raise brand awareness, so Maru Design gets indirect promotion. The solution is creating a coffee shop guidebook consisting of reviews by the author and designed by Maru Design. Therefore, guidebooks can be used to increase brand awareness of local coffee shops while promoting Maru Design. The author conducts an online questionnaire to 30 college students who are coffee shops' visitors and coffee drinkers. Then, observation of the shop and owner's interview to complete the guidebook. Guidebook was made by applying the theory of making guidebook by Noor (2018), coffee shop photography by Mike (2017), Writing by Cohen (2017) and Electronic book by Cepulskaite (2020). Through the finding, it is effective because it’s timeless aspect and easy access.