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Perancangan komunikasi visual promosi Kota Araya Malang

Kota Araya Real Estate is one of much big real estate in Malang. Kota
Araya has the concepts of city with nature nuances. It means Kota Araya must be
ready for any facility development, which can make people who?s living in Kota
Araya feels like in a city; and spaces that big enough for developing the facility
and residences in a city?s scale. Till now, Kota Araya have their unique facility,
that?s no real estate in Malang has it. That facility is golf course. With this
concept and facilities, such as golf course, mall, and family club, makes Kota
Araya well known, and become the most big and powerful real estate in Malang.
To makes this concept done, Kota Araya need to develop their target audiences
not only for people who is living in Malang, but for people in other country too,
because to makes a city, there is need a lot of people living there. But the respect
of audiences that?s living in other countries to Kota Araya need to be build,
because they have less awareness about Kota Araya. So, with the right promotion
strategies, target audience?s respect to Kota Araya can be made, and Kota
Araya?s concepts to make a city with nature nuances can be reach easily.

Creator(s)
  • (42400152) SINLIANA
Contributor(s)
  • Obed Bima Wicandra → Advisor 1
  • Sufiana → Advisor 2
  • Cons. Tri Handoko → Examination Committee 1
Publisher
Universitas Kristen Petra; 2004
Language
Indonesian
Category
s1 – Undergraduate Thesis
Sub Category
Promosi Produk
Source
Promosi Produk No. 00090413/DKV/2004; Sinliana (42400152)
Subject(s)
  • GRAPHIC ARTS
  • VISUAL COMMUNICATION
  • ADVERTISING
  • COMMERCIAL ART
File(s)

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