These days due to the global market development, there are many products that are marketed outside the local area. I
found that there are differences between local and export design in Nongshim instant noodle packaging, marketed in South
Korea and in Indonesia. This study, discusses the differences between packaging design elements of the famous instant
noodle brand in South Korea. Hopefully, through this study, we can have a description of what kind of design elements
should be kept and what kind of information should be added or changed for the export product.

Creator(s)

• (00-051) Listia

Contributor(s)

-

Publisher

Universitas Kristen Petra; 2006

Language

English

Category

jou – Journal

Sub Category

-

Source

NIRMANA, VOL.8, NO. 2, Juli 2006: 84-91; Listia Natadjaja (00-051)

Subject(s)

-

File(s)

• jiunkpe-ns-jou-2006-00-051-8901-nongshim-resource1.pdf