Efektivitas pesan iklan televisi Tresemme menggunakan customer response indek (CRI) pada perempuan di Surabaya

Author

• Aiwan, Tania Yosephine

Additional Author(s)

-

Publisher

Surabaya: Fakultas Ilmu Komunikasi Program Studi Ilmu Komunikasi UK Petra, 2013

Language

Indonesian

ISBN

-

Series

Skripsi No. 10010903/KOM/2013

Subject(s)

• ADVERTISING
• TELEVISION ADVERTISING
• COMMUNICATION IN MARKETING

Notes

• Appendix : p. 132-167

. Bibliography : p. 128-131.

Abstract

-

Physical Dimension

Number of Page(s)

xv, 167 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00123/14	(T) 659.143 Aiw E	-	Unavailable : Removed