Marketing your library's electronic resources : a how-to-do-it manual for librarians

Author

• Kennedy, Marie R.

Additional Author(s)

• LaGuardia, Cheryl

Publisher

Chicago: Neal-Schuman Publishers, Inc., 2013

Language

English

ISBN

9781555708894

Series

Subject(s)

• ELECTRONIC INFORMATION RESOURCES-MARKETING
• LIBRARIES-MARKETING
• LIBRARIES-SPECIAL COLLECTIONS-ELECTRONIC BOOKS
• LIBRARIES-SPECIAL COLLECTIONS-ELECTRONIC INFORMATION RESOURCES
• LIBRARIES-UNITED STATES-MARKETING-CASE STUDIES

Notes

• Appendix: p. 163-171

. Bibliography. Index: p. 173-177

Abstract

-

Physical Dimension

Number of Page(s)

xxi, 177 p.

Dimension

28 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00648/14	025.284 Ken M	Library - 7th Floor	Available