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Ad critique : how to be deconstruct ads in order to build better advertising

Author
  • Tag, Nancy R.
Additional Author(s)
-
Publisher
Los Angeles: Sage Publication , Inc., 2012
Language
English
ISBN
9781412980531
Series
Subject(s)
  • ADVERTISING
  • CRITICISM
  • ADVERTISING-EVALUATION
Notes
. . Index: p. 191-198
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 198 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00723/14659.1 Tag ALibrary - 7th FloorAvailable

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