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Analisis pengaruh ekuitas merek terhadap minat beli konsumen ice cream di de Boliva Surabaya
Author
William, Christopher
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Perhotelan UK Petra, 2014
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010459/MAN/2014
Subject(s)
MARKETING-MANAGEMENT
BRAND LOYALTY
CONSUMERS-RESEARCH
BRAND IMAGE
Notes
Appendix: p. 69 - 101
. Bibliography: p. 67 - 68 .
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 101 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02910/14
(T) MAN 33-0459
-
Unavailable : Removed
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