Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Analisis pengaruh ekuitas merek terhadap minat beli konsumen ice cream di de Boliva Surabaya
Author
William, Christopher
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Perhotelan UK Petra, 2014
Language
Indonesian
ISBN
-
Series
Skripsi No. 33010459/MAN/2014
Subject(s)
MARKETING-MANAGEMENT
BRAND LOYALTY
CONSUMERS-RESEARCH
BRAND IMAGE
Notes
Appendix: p. 69 - 101
. Bibliography: p. 67 - 68 .
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 101 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02910/14
(T) MAN 33-0459
-
Unavailable : Removed
Similar Collection
by author or subject
Lexus the relentless pursuit
Pengaruh karakteristik selebriti endorser terhadap minat beli hotel melalui kesadaran merek sebagai variabel intervening di instagram
Pengaruh relationship marketing dan service quality terhadap customer satisfaction dan customer loyalty nasabah BII Maybank area Surabaya III
Analisa pemanfaatan media sosial path, instagram, dan facebook sebagai media promosi produk kuliner
Pengaruh bauran pemasaran terhadap keputusan pembelian konsumen Chang Tea di Surabaya
Pengaruh brand awareness terhadap customer loyalty dengan celebrity endorsement raline shah sebagai variabel intervening top white coffee di Surabaya
Faktor-faktor yang mempengaruhi keputusan menabung masyarakat berpendapatan rendah di Surabaya Selatan
Pengaruh citra merek di Dapur Cokelat Biliton Surabaya