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Basic marketing : a marketing strategy planning aprroach

Author
  • Perreault, William D.
Additional Author(s)
  • McCarthy, E. Jerome
  • Cannon, Joseph P.
Publisher
Boston: McGraw-Hill/Irwin, 2009
Language
English
ISBN
9780071281041
Series
Subject(s)
  • MARKETING-MANAGEMENT
Notes
  • Glossary
. . Index
Abstract
-
Physical Dimension
Number of Page(s)
xxxvii, 758 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03159/14658.8 Per BLibrary - 7th FloorAvailable
2.03158/14658.8 Per BLibrary - 7th FloorAvailable

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