Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Why we buy: the science of shopping : updated and revised for the internet, the global consumer and beyond

Author
  • Underhill, Paco
Additional Author(s)
-
Publisher
New York: Simon & Schuster, Inc., 2009
Language
English
ISBN
9781416595243
Series
Subject(s)
  • CONSUMER BEHAVIOR
  • MARKETING RESEARCH
  • SHOPPING
Notes
. . index: p. 299-306
Abstract
-
Physical Dimension
Number of Page(s)
xii, 306 p.
Dimension
22 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00736/15658.834 Und WLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Consumer behavior
Pengaruh self-congruity terhadap engagement melalui brand love pada pemilihan skin hero mobile legends: Bang Bang
'Analisis complaint handling dan dampaknya terhadap pelayanan pelanggan Bogasari'
Analisa faktor-faktor yang mendorong minat beli konsumen terhadap kondominium Aryaduta Residences Surabaya
Analisa perbandingan harapan businesswomen dan businessmen Indonesia dalam pemilihan sebuah hotel ditinjau dari segi atribut hotel dan penggunaan amenities hotel
Marketing research
Pengaruh electronic word of mouth (EWOM) terhadap minat reservasi hotel bintang 4 dan atau bintang 5 melalui citra merek sebagai variabel perantara
Pengembangan proposisi nilai pelanggan Libreria Eatery