Pengaruh advertising awareness terhadap brand equity melaui brand awareness dan brand image sebagai variabel intervening dengan studi kasus iklan Indomie goreng kuah di youtube

Author

• Gunawan, Vincent Jonathan

Additional Author(s)

-

Publisher

Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2016

Language

Indonesian

ISBN

-

Series

Skripsi No. 36020563/MAN/2016

Subject(s)

• MARKETING-MANAGEMENT
• BRAND IMAGE
• ADVERTISING

Notes

• Appendix: p. 58-88

. Bibliography: p. 54-57.

Abstract

-

Physical Dimension

Number of Page(s)

xiii, 88 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	03251/16	(T) MAN 36-0563	Library - 8th Floor	Unavailable : Removed