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Pengaruh celebrity endorsement terhadap purchase intention dengan brand image sebagai variabel mediasi dari produk lip cream Wardah

Author
  • Gunawan, Yuanita
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2017
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020599/MAN/2017
Subject(s)
  • MARKETING-MANAGEMENT
  • ADVERTISING
  • COMMUNICATION IN MARKETING
  • BRAND IMAGE
Notes
  • Appendix: p. 52-56
. Bibliography: p. 49-51 .
Abstract
-
Physical Dimension
Number of Page(s)
xii, 56 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02452/17(T) MAN 36-0599Library - 8th FloorUnavailable : Removed

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