Introduction to advertising and promotion management

Author

• Belch, George E.

Additional Author(s)

• Belch, Michael A.

Publisher

Homewood, Illinois: Richard D. Irwin, 1990

Language

English

ISBN

-

Series

Subject(s)

• ADVERTISING
• SALES PROMOTION

Notes

. .

Abstract

-

Physical Dimension

Number of Page(s)

xxix,770p.

Dimension

28 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02554/90	659.1 Bel i	Library - 7th Floor	Available