Peran brand love terhadap brand loyalty dan willingness to pay premium price pada pembeli IPhone di Surabaya

Author

• Lumba, Maria Gracella

Additional Author(s)

-

Publisher

Surabaya: Fakultas Ekonomi Program Studi Manajemen Program Manajemen Bisnis UK. Petra , 2019

Language

Indonesian

ISBN

-

Series

Skripsi No. 31011710/MAN/2019

Subject(s)

• CONSUMERS--RESEARCH
• BRAND CHOICE
• MARKETING RESEARCH

Notes

• Appendix: p. 58-78

. Bibliography: p. 53-57.

Abstract

-

Physical Dimension

Number of Page(s)

xii, 78 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01772/19	(T) MAN 31-1710	Library - 8th Floor	Available