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International business blunders : lessons for future managers

Author
  • Williams, Densil A.
Additional Author(s)
-
Publisher
Bingley, UK: Emerald Group Publishing Limited, 2019
Language
English
ISBN
9781787692190
Series
Subject(s)
  • BUSINESS & ECONOMICS / INTERNATIONAL / GENERAL
  • INTERNATIONAL BUSINESS ENTERPRISES
Notes
  • Emerald Business Management and Economics Ebooks 2019
  • Includes bibliographical references and index
. .
Abstract
This book will provide empirical evidence of blunders committed by firms from small developing countries that operate in developed country markets. It will identify lessons that managers who are looking to do business in international markets can learn in order to lessen the mistakes in markets that are psychically distant.
Physical Dimension
Number of Page(s)
online resource (xvi, 137 p.)
Dimension
-
Other Desc.
-
Summary / Review / Table of Content
Prelims
Chapter 1 Introduction
Chapter 2 Historicising and Theorising the Multinational Corporation
Chapter 3 Marketing Blunders
Chapter 4 Finance Blunders
Chapter 5 Human Resources Blunders
Chapter 6 Supply Chain and Production Blunders
Chapter 7 Business to Government Relationships Blunders
Chapter 8 Lessons Learnt and Concluding Thoughts
References
Index
Exemplar(s)
# Accession No. Call Number Location Status
1.00455/20650 Wil IOnline !Available

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