The Young entrepreneur's guide to starting & running a business turn your ideas into money !

Author

• Mariotti, Steve

Additional Author(s)

• DeSalvo, Debra

Publisher

New York: Currency, 2014

Language

English

ISBN

9780385348546

Series

Subject(s)

• NEW BUSINESS ENTERPRISES
• SMALL BUSINESS--MANAGEMENT

Notes

. . Index: p.464-480

Abstract

It doesn’t matter how old you are or where you’re from; you can start a profitable business. The Young Entrepreneur’s Guide to Starting and Running a Business will show you how.

Through stories of young entrepreneurs who have started businesses, this book illustrates how to turn hobbies, skills, and interests into profit-making ventures. Mariotti describes the characteristics of the successful entrepreneur and covers the nuts and bolts of getting a business up, running and successful.

Physical Dimension

Number of Page(s)

xvi, 480 p.

Dimension

24 cm

Other Desc.

-

Summary / Review / Table of Content

Part 1: Create your business. Ownership is powerful ; Recognizing business opportunities ; Entrepreneurship and the economy ; Choosing the right legal structure for your business ; Raising the money to start it up! --
Part 2: Connect with customers. Market research ; Marketing (online and off!) ; Doing good is good business ; Sell like a pro ; Negotiation and communication --
Part 3: Manage your money. Economics of one unit ; Use financial statements to steer your business ; Step-by-step bookkeeping for entrepreneurs --
Part 4: Protect your business. Safeguard your intellectual property ; Insurance for entrepreneurs ; Taxes and government regulations --
Part 5: Grow your business. Managing your business ; Is it time to hire? ; Growth strategies --
Part 6: Harvest your business. Exit strategies ; Invest now, love your life later --
Part 7: Write a winning business plan. Sample business plan from a successful young entrepreneur.

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00091/21	S 658.1141 Mar Y	Library - 5th Floor / 1smt	Available