Idea searching for design : how to research and develop design concepts 2nd ed.

Author

• Bramston, David

Additional Author(s)

• YeLi

Publisher

London: Fairchild Books, 2018

Language

English

ISBN

9781474221627

Series

Basics product design

Subject(s)

• CREATIVE THINKING
• INDUSTRIAL DESIGN
• PRODUCT DESIGN

Notes

. .

Abstract

The second edition of Idea Searching examines methods of generating and identifying ideas, and teaches you to understand what is being observed and recorded. Using lavish illustrations, concise case studies and practical examples, it explores how different experiences, contexts and references are important in identifying an idea that is appropriate for a particular individual, target audience or culture. Advocating a step-by-step approach to generating ideas and brainstorming, it encourages an open mind in the development of ideas and teaches you to always question convention.

The text is accompanied by a variety of case studies and examples of work from the world's best contemporary product designers. It also includes a number of new projects for students, to encourage further exploration of ideas.

Physical Dimension

Number of Page(s)

1 online resource (185 p.)

Dimension

-

Other Desc.

ill.

Summary / Review / Table of Content

Front matter
1. Just Imagine if it were Possible 8–61
2. Thinking Differently 62–85
3. Experimental Beauty 86–103
4. Sensory Perceptions 104–131
5. Adopting Responsibility 132–149
6. Evolving the Reality 150–155
Back matter

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00127/21	658.5752 Bra I	Online !	Available