The creative industries and international business development in Africa
Author
Madichie, Nnamdi O
Additional Author(s)
Hinson, Robert Ebo
Publisher
Bingley, U.K: Emerald Group Publishing Limited, 2022
Language
English
ISBN
9781800713031
Series
Subject(s)
CULTURAL INDUSTRIES
CULTURAL POLICY
Notes
. .
Abstract
The Creative Industries and International Business Development in Africa takes an unorthodox approach to showcasing the trends and challenges of the contemporary creative economy with a view to positioning the sector for a global audience.