Marketing research : text and cases 7th ed

Author

• Boyd, Harper W.

Additional Author(s)

• Westfall, Ralph
• Stasch, Stanley F.

Publisher

Homewood: Richard D. Irwin, 1989

Language

English

ISBN

0256068135

Series

-

Subject(s)

• MARKETING RESEARCH
• MARKETING RESEARCH-CASE STUDIES

Notes

-

Abstract

Bibliography

Physical Dimension

Number of Page(s)

xv, 816 p.

Dimension

24 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02744/92	658.83 Boy M	-	Available
2.	01235/07	658.83 Boy M	Library - 7th Floor	Available