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Maxi marketing : the new direction in advertising, promotion and marketing strategy

Author
  • Rapp, Stan
Additional Author(s)
  • Collins, Thomas L.
Publisher
New York: 1988
Language
English
ISBN
-
Series
McGraw-Hill series in marketing
Subject(s)
  • ADVERTISING
  • MARKETING
  • SALES PROMOTION
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
x, 278 p.
Dimension
22 cm
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01077/90658.8 Rap M-Unavailable : Lost

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