The marketing game! : with student CD-ROM 3rd ed.

Author

• Mason, Charlotte H.

Additional Author(s)

• Perreault, William D.

Publisher

Boston, MA: McGraw-Hill/Irwin , 2002

Language

English

ISBN

0256139881

Series

-

Subject(s)

• MARKETING RESEARCH
• MARKETING-COMPUTER PROGRAMS
• MARKETING-PLANNING

Notes

• Appendix: p. 83-100
• CD-ROM

Index: p. 97-100

Abstract

-

Physical Dimension

Number of Page(s)

xviii, 100 p.

Dimension

27 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00124/05	- 658.8 Mas M	Library - 7th Floor	Available