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What customers want : using outcome-driven innovation to create breakthrough products and services

Author
  • Ulwick, Anthony W.
Additional Author(s)
-
Publisher
New York: McGraw-Hill, 2005
Language
English
ISBN
0071408673
Series
-
Subject(s)
  • NEW PRODUCTS-PLANNING
  • PRODUCT MANAGEMENT
Notes
  • Glossary: p. 177 - 187
Bibliography: p. 189. Index: p. 191 - 202
Abstract
-
Physical Dimension
Number of Page(s)
xxxv, 202 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.01144/06- 658.575 Ulw WLibrary - 7th FloorAvailable

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