Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
The practice of market and social research : an introduction
Author
McGivern, Yvonne
Additional Author(s)
-
Publisher
Harlow, Essex: Financial Times , 2003
Language
English
ISBN
027365506X
Series
-
Subject(s)
SOCIAL SCIENCES-RESEARCH-METHODOLOGY
MARKETING RESEARCH-METHODOLOGY
Notes
Bibliography: p. 375 - 379. Index: p. 384 - 390
Abstract
-
Physical Dimension
Number of Page(s)
xx, 390 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03130/06
- 658.830072 McG P
Library - 7th Floor
Available
Similar Collection
by author or subject
Methods in behavioral research
研究设计与写作指导 = Research Design and Writing Instructions
Riset pemasaran
Research for designers
Social mapping
Focus groups
Case study research
Participant observation