Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Customer behavior : a managerial perspective
Author
Sheth, Jagdish
Additional Author(s)
Mittal, Banwari
Publisher
Mason, Ohio: Thomson South-Western, 2004
Language
English
ISBN
0030343364
Series
-
Subject(s)
CONSUMER BEHAVIOR
Notes
Appendix
Glossary
Bibliography. Index
Abstract
-
Physical Dimension
Number of Page(s)
xix, 487 p.
Dimension
26 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03853/06
- 658.8342 She C
Library - 7th Floor
Available
Similar Collection
by author or subject
The rule of three
Determinan spending behavior mahasiswa di era mobile banking
Analisis terhadap perilaku konsumen dalam mengambil keputusan pembelian produk mobil sedan timor di Surabaya
Analisa pengaruh physical environment terhadap minat beli konsumen di kafe-kafe di Surabaya
Faktor-faktor demografi yang mempengaruhi konsumen untuk berbelanja di Supermarket Hero-Surabaya
Analisis variabel-variabel komunikasi pemasaran terhadap penguatan perilaku konsumen dalam membeli produk air mineral merk Squades pada PT. Hutama Neala Surabaya
Hubungan demografi, karaktreristik keluaraga dan situasi dalam pengambilan keputusan pendanaan ...
Analisa faktor-faktor yang mempengaruhi perilaku konsumen dalam membeli parfum eternity di Surabaya (survei yang dilakukan terhadap PT Cosparindo Prima, cabang Surabaya)