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Advertising 4th ed.

Author
  • White, Roderick
Additional Author(s)
-
Publisher
London: McGraw-Hill Book Company, 2000
Language
English
ISBN
0077094581
Series
Subject(s)
  • ADVERTISING
  • COMMUNICATION IN MARKETING
Notes
  • Glossary: p. 287-293
. Bibliography: p. 294-296. Index: p. 301-317
Abstract
-
Physical Dimension
Number of Page(s)
vii, 317 p.
Dimension
25 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.04395/06- 659.1 Whi ALibrary - 7th FloorAvailable

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