Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Juicing the orange : how to turn creativity into a powerful business advantage

Author
  • Fallon, Pat
Additional Author(s)
-
Publisher
Boston: Harvard Business School Press, 2006
Language
English
ISBN
1591399276
Series
-
Subject(s)
  • CREATIVE ABILITY IN BUSINESS
  • MARKETING
  • PRODUCT-MANAGEMENT
Notes
Bibliography: p. 201 - 206. Index: p. 207 - 225
Abstract
-
Physical Dimension
Number of Page(s)
ix, 228 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.05774/06- 658.802 Fal JLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Value-based marketing
Travel and tourism marketing techniques
Peran marketing public relations the prime bistro dalam mencapai kepuasan pelanggan
Ideators
Orientasi pasar, orientasi pembelajaran dan organisasi pembelajar
Analisis efektivitas media promosi black canyon coffee dengan brand proposition "when privacy is priceless..." di Surabaya (studi kasus media brosur)
8 jurus jitu mengelola bisnis ritel ala Indonesia
Pengaruh brand innovativeness terhadap brand loyalty dengan perceived quality dan brand awareness sebagai variabel intervening pada merek smartphone buatan Indonesia