Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Rebranding dan brand stretching produk udang beku "java brand"

Author
  • Wijaya, Sylvia Yuni
Additional Author(s)
  • Alexander M.L.
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2007
Language
Indonesian
ISBN
-
Series
Tugas Akhir No.01150005/PMR/2007
Subject(s)
  • BRAND NAME PRODUCTS
  • MARKETING-MANAGEMENT
Notes
  • Appendix: p. 54 - 64
Bibliography: p. 53
Abstract
-
Physical Dimension
Number of Page(s)
xii, 64 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00625/07(T) - 658.827 Wij R-Unavailable : Removed

Similar Collection

by author or subject
Analisa perbandingan tingkat pemakaian oli mesin produksi Pertamina pada mobil pribadi di Graha Mesran Pertamina Prapen (GMPP) Surabaya
Analisa customer expectation dan customer perception berdasarkan retail mix dan pengaruhnya terhadap pembentukan customer satisfaction di Ranch Market Galaxy Mall Surabaya
Business marketing strategy
Repositioning bioskop 21 dalam menghadapi persaingan dengan digital video disk (DVD) di Surabaya
Pengaruh brand predictability, brand liking, brand competence, brand reputation, dan trust in company terhadap kepercayaan merek (trust in brand) pada konsumen Indomie di Surabaya
Pelaporan perluasan segmentasi pasar melalui strategi line extension management pada la partie event organizer Surabaya
Trout on strategi
Analisa pengaruh promotional mix terhadap minat wisatawan wisata bahari Lamongan