Periklanan promosi : aspek tambahan komunikasi pemasaran terpadu Jilid II Ed. 5

Author

• Shimp, Terence A.

Additional Author(s)

• Yahya, Dwi Kartini

Publisher

Jakarta: Erlangga, 2003

Language

Indonesian

ISBN

9796885182

Series

Subject(s)

• ADVERTISING
• COMMUNICATION IN MARKETING
• SALES PROMOTION

Notes

• Glossary: p. 311 - 321

. . Index: p. 321 - 324

Abstract

-

Physical Dimension

Number of Page(s)

xxii, 324 p.

Dimension

25 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	03143/07	- 659.1 Shi P-II	-	Unavailable : Lost
2.	04864/08	- 659.1 Shi P-II	Library - 7th Floor	Available