Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Bintang iklan dalam komunikasi provider seluler untuk membangun persepsi positif guna mempertahankan dan mencari konsumen baru di Surabaya

Author
  • Andrew, Branata
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ekonomi Jurusan Manajemen UK Petra, 2007
Language
Indonesian
ISBN
-
Series
Tugas Akhir No.02012192/MAN/2007
Subject(s)
  • ADVERTISING
  • CONSUMER BEHAVIOR
Notes
  • Appendix: p. 44 - 59
Bibliography: p. 43
Abstract
-
Physical Dimension
Number of Page(s)
xii, 59 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03984/07(T) - 659.1 And B-Unavailable : Removed

Similar Collection

by author or subject
Integrated marketing communications
An Analysis of psychological factors towards consumer buying decision in Jasmin Garden, Castricum, The Netherlands
Advertising procedure
Peran co-branding terhadap minat beli masyarakat surabaya pada mobil merk avanza dan xenia
Analisa faktor keputusan pembelian konsumen pada toyota rush dan daihatsu terios di Surabaya
Perancangan corporate identity rumah makan ikan bakar Cianjur
Efektivitas konsep product placement 'Ace Hardware' dalam program 'Patio' SBO TV di Surabaya
Pengaruh social media marketing terhadap purchase intention dengan brand awareness sebagai variabel mediasi pada Lazada