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Bentuk format media iklan sebagai stimulus respon emosi dan kecenderungan perilaku pembelian impulsif : Disertasi Untuk Memenuhi Persyaratan Memperoleh Gelar Doktor

Author
  • Semuel, Hatane
Additional Author(s)
-
Publisher
Malang: Universitas Brawijaya Program Pascasarjana, 2006
Language
Indonesian
ISBN
-
Series
-
Subject(s)
  • CONSUMER BEHAVIOR
  • MARKETING RESEARCH
  • CONSUMERS-RESEARCH
Notes
  • Appendix: p. 205 - 339
Bibliography: p. 195 - 204
Abstract
-
Physical Dimension
Number of Page(s)
xi, 339 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.05015/07T3 - 658.8342 Sem BLibrary - 8th FloorAvailable

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