Marketing strategy 4th ed.

Author

• Ferrell, O C

Additional Author(s)

• Hartline, Michael D.

Publisher

Mason, OH: Thomson South-Western, 2008

Language

English

ISBN

032454426X

Series

-

Subject(s)

• MARKETING-MANAGEMENT

Notes

• Appendix: p. 639-694

Index: p. 695-717

Abstract

-

Physical Dimension

Number of Page(s)

xxii, 717 p.

Dimension

26 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02439/12	658.8 Fer M	-	Unavailable : Removed
2.	01299/08	658.8 Fer M	Library - 7th Floor	Available