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Six sigma for marketing processes : an overview for marketing executives, leaders, and managers
Author
Creveling, Clyde M.
Additional Author(s)
Hambleton, Lynne
McCarty, Burke
Publisher
Upper Saddle River, NJ.: Prentice-Hall, 2006
Language
English
ISBN
013199008X
Series
Prentice Hall six sigma for innovation and growth series
Subject(s)
SIX SIGMA (QUALITY CONTROL STANDARD)
MARKETING-QUALITY CONTROL
MARKETING-MANAGEMENT
Notes
Glossary: p. 235 - 269
Index : p. 261 - 269
Abstract
-
Physical Dimension
Number of Page(s)
xxvii, 269 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02164/08
658.802 Cre S
Library - 7th Floor
Available
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