Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Consumer behavior : buying, having, and being 7th ed.
Author
Solomon, Michael R.
Additional Author(s)
-
Publisher
Upper Saddle River, NJ: Pearson Prentice-Hall, 2007
Language
English
ISBN
013202358X
Series
Subject(s)
CONSUMER BEHAVIOR
CONSUMERS-RESEARCH
Notes
Glossary: p. 621-630
Index: p. 633-654
. .
Abstract
-
Physical Dimension
Number of Page(s)
xviii, 654 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
02254/08
658.8342 Sol C
-
Available
Similar Collection
by author or subject
Perilaku konsumen
Pengaruh push dan pull motives terhadap pengambilan keputusan masyarakat Surabaya dalam melakukan wisata medis di Singapura
Pengaruh produk, pelayanan, harga dan lokasi terhadap frekuensi kunjungan konsumen di restoran ikan bakar Cianjur cabang Manyar Kertoarjo Surabaya
Analisa perilaku konsumen dalam memilih sabun mandi cair di Surabaya
Research on customer preference towards food festival on hotel Wyswert
Analisis keputusan konsumen terhadap pemilihan "New Grand Park Hotel" sebagai tempat untuk bermalam
Pengaruh fashion involvement, emosi positif dan hedonic consumption tendency terhadap impulse buying di matahari department store di tunjungan plaza Surabaya
Profil pengguna produk PT. Indosat dilihat dari demografi dan psikografi