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Entertainment marketing and communication : selling branded performance, people, and places

Author
  • Sayre, Shay
Additional Author(s)
-
Publisher
Upper Saddle River, NJ.: Pearson Education, Inc, 2008
Language
English
ISBN
0132345161
Series
Subject(s)
  • AMUSEMENTS-INDUSTRY-MARKETING
  • ENTERTAINING-INDUSTRY-MANAGEMENT
Notes
  • Glossary: p. 474 - 480
. . Index: p. 474 - 489
Abstract
-
Physical Dimension
Number of Page(s)
xxii, 489 p.
Dimension
23 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00335/23338.4779068 Say ELibrary - 7th FloorAvailable
2.03557/08338.4779068 Say ELibrary - 7th FloorAvailable

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