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Kajian efektivitas penggunaan animated spokes characters pada konsep iklan televisi sirup abc special grade dalam membangun brand awareness konsumen
Author
Febieanto, Roy
Additional Author(s)
Setiawan, Rony
Publisher
Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2009
Language
Indonesian
ISBN
-
Series
Tugas Akhir No. 36020064//MAN/2009
Subject(s)
ADVERTISING
COMMUNICATION IN MARKETING
MARKETING-MANAGEMENT
Notes
Appendix : p. 144 - 213
Bibliography : p. 141 - 143
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 213 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03866/09
(T) - 659.1 Feb K
Library - 8th Floor
Unavailable : Removed
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