Analisis efektivitas creative implementation Yamaha Jawa Timur dengan tema 'Buktikan Sendiri' dalam menghadapi comparative advertising pesaingnya

Author

• Siswanto, Jeanise Hutama

Additional Author(s)

-

Publisher

Surabaya: Fakultas Ekonomi Jurusan Pemasaran UK Petra, 2010

Language

Indonesian

ISBN

-

Series

Skripsi No. 36020141/MAN/2010

Subject(s)

• ADVERTISING
• ADVERTISING-MANAGEMENT

Notes

• Appendix : p. 85 - 105

Bibliography : p. 84

Abstract

-

Physical Dimension

Number of Page(s)

xiii, 105 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	00214/11	(T) 659.1 Sis A	-	Unavailable : Removed