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Pengaruh kredibilitas Cristiano Ronaldo sebagai celebrity endorser dalam iklan Clear men (cool sport) versi bola api terhadap brand image clear men melalui iklan di televisi

Author
  • Astutik, Lucia Tri
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ilmu Komunikasi, Jur. Ilmu Komunikasi UK Petra, 2010
Language
Indonesian
ISBN
-
Series
Skripsi No. 10010569/KOM/2010
Subject(s)
  • COMMUNICATION IN MARKETING
  • MASS MEDIA
  • ADVERTISING-TELEVISION PROGRAMS
Notes
  • Appendix : p. 87 - 108
Bibliography : p. 82 - 86
Abstract
-
Physical Dimension
Number of Page(s)
xiv, 108 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.03252/11(T) 302.2345 Ast P-Unavailable : Removed

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