Measure what matters : online tools for understanding customers, social media, engagement, and key relationships

Author

• Paine, Katie Delahaye

Additional Author(s)

• Paarlberg, William T.

Publisher

Hoboken, NJ: John Wiley & Sons, Inc , 2011

Language

English

ISBN

9780470920107

Series

-

Subject(s)

• MEASUREMENT
• CUSTOMER-SERVICES-RESEARCH
• SOCIAL MEDIA-RESEARCH

Notes

• Glossary: p. 233 - 238

Bibliography: p. 239. Index: p. 240 - 252

Abstract

-

Physical Dimension

Number of Page(s)

xx, 252 p.

Dimension

24 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02917/12	659.202854678 Pai M	Library - 7th Floor	Available