Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Putting the public back in public relations : how social media is reinventing the aging business of PR

Author
  • Solis, Brian
Additional Author(s)
  • Breakenridge, Deirdre
Publisher
Upper Saddle River,NJ: FT Press, 2009
Language
English
ISBN
9780137150694
Series
Subject(s)
  • ONLINE SOCIAL NETWORKS
  • PUBLIC RELATIONS
  • SOCIAL MEDIA-ECONOMIC ASPECTS
Notes
  • Appendix: p. 283 - 298
. . Index: p. 299 - 314
Abstract
-
Physical Dimension
Number of Page(s)
xxviii, 314 p.
Dimension
23 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.02919/12659.2 Sol PLibrary - 7th FloorAvailable

Similar Collection

by author or subject
Cases in public relations management
Upaya yang dilakukan oleh public relations novotel Surabaya hotel & suites dalam menjalin hubungan dengan media massa
Peranan marketing public relations yang dijalankan public relations kebun binatang Surabaya, dalam membentuk citra positif produk di benak stakeholders eksternalnya
Public relations cases
Aktifitas media relations di unit humas dan informasi studi Universitas Kristen Petra Surabaya
Peran public relations PT. Rajawali Citra Televisi Indonesia dalam upaya promosi program siaran RCTI
Strategi komunikasi public relations Horizon Suites Surabaya hotel dalam menyosialisasikan perubahan corporate identity kepada karyawan
LKP: Peran marketing public relations 'The Prime Bistro' dalam menjaga hubungan baik dengan pelanggan