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The 22 Immutable laws of branding : how to build a product or service into a world-class brand

Author
  • Ries, Al
Additional Author(s)
  • Ries, Laura
Publisher
New York: HarperCollins Publishers, 2002
Language
English
ISBN
9780060007737
Series
-
Subject(s)
  • ADVERTISING
  • BRANDING (MARKETING)
Notes
Index: p. 237 - 255
Abstract
-
Physical Dimension
Number of Page(s)
xvi, 255 p.
Dimension
24 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00367/13658.827 Rie TLibrary - 7th FloorAvailable

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