Please take a moment to complete this survey below

Library's collection Library's IT development Cancel

Practical marketing research : an integrated global perspective

Author
  • Holbert, Neil Bruce
Additional Author(s)
  • Speece, Mark W.
Publisher
New York: Prentice-Hall, 1993
Language
English
ISBN
0131459546
Series
-
Subject(s)
  • MARKETING RESEARCH
Notes
-
Abstract
References
Physical Dimension
Number of Page(s)
x, 302 p.
Dimension
23 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00983/94658.83 Hol P-Available

Similar Collection

by author or subject
Indonesian customer satisfaction
Market research and analysis
Pengaruh marketing capability terhadap customer loyalty dengan customer engagement dan competitive advantage sebagai variabel intervening pada Indosat Ooredoo di Surabaya
Pengaruh visual merchandising, personal selling dan product quality terhadap purchase intention pada produk kosmetik LT Pro di Surabaya
Variabel terkendali dan variabel tidak terkendali yang mempengaruhi volume penjualan sabun kecantikan Claudia pada PT. Tempo Scan Pasific Cabang Surabaya
Competitive advantage of customer centricity
Pengaruh relationship marketing dan brand equity terhadap customer value pada hotel Sheraton di Surabaya
Analisis pengaruh physical evidence, price, service, location dan salesperson terhadap buying intention di Spazio office building