Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Manajemen periklanan : konsep dan aplikasinya di Indonesia
Author
Kasali, Rhenald
Additional Author(s)
-
Publisher
Jakarta: Pustaka Utama Grafiti, 1993
Language
Indonesian
ISBN
9794442429
Series
-
Subject(s)
ADVERTISING-MANAGEMENT
Notes
-
Abstract
Bibliography: p. 231-233
Physical Dimension
Number of Page(s)
xxii, 242 p.
Dimension
27 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01998/94
659.1 Kas M
-
Unavailable : Lost
Similar Collection
by author or subject
Re-code your change dna
Cracking values
Disruption
Marketing in crisis
Peranan advertising terhadap peningkatan volume penjualan pada perusahaan minyak goreng "Palma" di Surabaya
Analisa efektifitas konsep iklan billboard ABC special grade dengan brand proposition 'warnai hidupnya dengan ABC special grade' di Surabaya
Manajemen periklanan
Analisis semiotik visualisasi karakter penokohan dalam iklan produk untuk anak-anak di media cetak