Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Services marketing : People, technology, strategy 4th ed
Author
Lovelock, Christoper
Additional Author(s)
-
Publisher
United States: 2001
Language
English
ISBN
0130289094
Series
-
Subject(s)
MARKETING
MARKETING-MANAGEMENT
Notes
-
Abstract
-
Physical Dimension
Number of Page(s)
xviii, 717 p.
Dimension
-
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
28724/00
658.8 Lov S
-
Available
Similar Collection
by author or subject
Analisa segmentation, targeting, positioning pada SBO TV
The End of marketing as we know it
The influence of product improvement to sales volume
Peranan bauran pemasaran dalam usaha meningkatkan volume penjualan Jamu Pegal Linu Air Mancur di Wolayah Distribusi Nganjuk
Peran public relations atlas sports club Surabaya yang dijalankan oleh divisi marketing untuk membentuk citra perusahaan melalui special event
Upaya peningkatan penjualan kalsium karbonat pada CV. Anugrah Berkat Calindojaya melalui strategi coverage dan penetrasi pasar yang berfokus pada pemadatan wilayah Surabaya
Peran marketing public relations (MPR) honda Surabaya center (HSC) dalam menghadapi persaingan bisnis otomotif di Surabaya
Creative out of home promotion warung keliling Seger Buger PT. Payung Pusaka Mandiri