Analisis efektivitas iklan shampoo Pantene menggunakan consumer decision model (CDM) di Surabaya

Author

• Sugianto

Additional Author(s)

-

Publisher

Surabaya: Fakultas Ekonomi Jurusan Manajemen UK Petra, 2004

Language

Indonesian

ISBN

-

Series

Tugas Akhir No. 02011761/MAN/2004

Subject(s)

• ADVERTISING
• CONSUMER BEHAVIOR
• CONSUMERS-RESEARCH

Notes

-

Abstract

-

Physical Dimension

Number of Page(s)

xi, 63 p.

Dimension

30 cm.

Other Desc.

ill.

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	02839/04	(T) 658.8342 Sug A	Library - 8th Floor	Under maintenance