Please take a moment to complete this survey below
Library's collection Library's IT development CancelFood and food service that are widely known today have always played an
important role in Europe. Cultural differences, also high quality and variety of
meals provided in Europe have become the main reason why there are so many
restaurants as they are now, including in Luzern. Thus, resulting in a culture of
dining out, which cannot be separated from the norm of tipping. Since the 18th
century, tipping has become a custom in Europe. People give tips to express their
gratitude for the service provided, and some give tips simply because it is
expected to do so. However, previous studies from hospitality academicians and
researchers stated that there are many other factors behind tipping phenomenon.
Regarding this matter, this study was conducted to review customers’ tipping
motivations and further investigate factors influencing customers’ tipping
behaviour, specifically in table service restaurants in Luzern. Both primary and
secondary researches were used in this study. Primary research was conducted
through quantitative research by implementing survey strategy using
questionnaire, which resulting in 80 usable responses. The results shows that
people tip based on product quality and service received. Secondary research was
also conducted by reviewing books, journals, magazine and newspaper articles,
and webpages.