The Old rules of marketing are dead : 6 new rules to reinvent your brand and reignite your business

Author

• Pearson, Timothy R.

Additional Author(s)

-

Publisher

New York: The McGraw-Hill Companies, 2011

Language

English

ISBN

9780071762557

Series

Subject(s)

• BRANDING (MARKETING)
• COMMUNICATIONS

Notes

. Bibliography: p. 219 - 232. Index: p. 233 - 240

Abstract

-

Physical Dimension

Number of Page(s)

xi, 240 p.

Dimension

24 cm.

Other Desc.

-

Summary / Review / Table of Content

No summary / review / table of content available!

Exemplar(s)

#	Accession No.	Call Number	Location	Status
1.	01824/13	658.827 Pea O	Library - 7th Floor	Available