Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Consumer behavior 6th ed
Author
Hoyer, Wayne D
Additional Author(s)
Maclnnis, Deborah
Pieters, Rik
Publisher
Australia: South-Western, 2013
Language
English
ISBN
9781133274490
Series
Subject(s)
CONSUMER BEHAVIOR
Notes
Glossary
. Bibliography. Index
Abstract
-
Physical Dimension
Number of Page(s)
xix, 497 p.
Dimension
28 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03226/13
658.8342 Hoy C
Library - 7th Floor
Available
Similar Collection
by author or subject
Proses pengambilan keputusan yang dilakukan oleh murid di sekolah "Premiere school of ballet"
Analisis tingkat loyalitas merek Nokia dan Sony Ericsson di Surabaya
Analisa faktor-faktor yang mempengaruhi penerimaan mobile banking dengan technology acceptance model (TAM)
Pengaruh daya tarik iklan TV dan variety seeking terhadap brand switching behaviour smartphone Samsung
Faktor-faktor yang mempengaruhi pembelian pada properti perumahan di Graha Natura dengan analisa perilaku konsumen
Analisis pengukuran disonansi kognitif konsumen mobil Toyota Alphard di Japan Auto Centre Surabaya
Analisa faktor-faktor yang mempengaruhi keputusan pembelian produk private label di gerai ritel X di Surabaya
Consumer behavior and marketing strategy