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Analisa prediksi / penilai efektivitas penggunaan selebritis sebagai brand endorser untuk membangun brand image: studi kasus iklan the face shop

Author
  • Natalia, Sheyrent
Additional Author(s)
-
Publisher
Surabaya: FE Program Studi Manajemen Program Manajemen Pemasaran UK Petra , 2013
Language
Indonesian
ISBN
-
Series
Skripsi No. 36020399/MAN/2013
Subject(s)
  • MARKETING-MANAGEMENT
  • COMMUNICATION IN MARKETING
  • BRAND NAME PRODUCTS
Notes
  • Appendix: p. 80 - 116
. Bibliography: p. 77 - 79.
Abstract
-
Physical Dimension
Number of Page(s)
xv, 116 p.
Dimension
30 cm.
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
# Accession No. Call Number Location Status
1.00033/14(T) 658.8 Nat ALibrary - 8th FloorUnavailable : Removed

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