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Nontraditional media in marketing and advertising
Author
Blakeman, Robyn
Additional Author(s)
-
Publisher
Los Angeles: SAGE , 2014
Language
English
ISBN
9781412997614
Series
Subject(s)
ADVERTISING
MARKETING
ALTERNATIVE MASS MEDIA
Notes
Glossary: p. 224-234
. Bibliography: p. 235-243. Index: p. 245-254
Abstract
-
Physical Dimension
Number of Page(s)
vii, 254 p.
Dimension
-
Other Desc.
-
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
01687/14
658.87 Bla N
Library - 7th Floor
Available
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