Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Penggunaan Anggun C. Sasmi sebagai celebrity endorser dalam iklan pantene versi "Bersinarlah Bersama Anggun"
Author
Sidharta, Cynthia
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ilmu Komunikasi Program Studi Ilmu Komunikasi UK Petra, 2014
Language
Indonesian
ISBN
-
Series
Skripsi No. 10011017/KOM/2014
Subject(s)
ADVERTISING RESEARCH
COMMUNICATION IN MARKETING
TELEVISION BROADCASTING-MARKETING
Notes
Appendix: p. 81 - 101
. Bibliography: p. 74 - 70 .
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 101 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03219/14
(T) KOM 1017
-
Unavailable : Removed
Similar Collection
by author or subject
Strategi marketing communications Grand City Mall Surabaya dalam membangun brand awareness melalui event "Earth Hour 2013"
Analisa efektivitas konsep iklan billboard SBO TV dengan tema Spirit of Surabaya
Efektivitas iklan televisi closeup diamond attraction pada perempuan di Surabaya
The study of intended meaning in car advertisements with special reference to stylistics and dictions
Efektifitas product placement apple dalam film street society di masyarakat Surabaya
Word of mouth marketing
Pengaruh penggunaan Dian Sastrowardoyo sebagai celebrity endorser iklan televisi terhadap brand image Natur-E di Surabaya
Analisa efektivitas komunikasi pemasaran interaktif melalui instagram menggunakan customer responden index