Physical Collection
Digital Collection
Database / E-Book
Feedback
Collection Recommendation
Satisfaction survey
Please take a moment to complete this survey below
Library's collection
Library's IT development
Cancel
Penggunaan Anggun C. Sasmi sebagai celebrity endorser dalam iklan pantene versi "Bersinarlah Bersama Anggun"
Author
Sidharta, Cynthia
Additional Author(s)
-
Publisher
Surabaya: Fakultas Ilmu Komunikasi Program Studi Ilmu Komunikasi UK Petra, 2014
Language
Indonesian
ISBN
-
Series
Skripsi No. 10011017/KOM/2014
Subject(s)
ADVERTISING RESEARCH
COMMUNICATION IN MARKETING
TELEVISION BROADCASTING-MARKETING
Notes
Appendix: p. 81 - 101
. Bibliography: p. 74 - 70 .
Abstract
-
Physical Dimension
Number of Page(s)
xiii, 101 p.
Dimension
30 cm.
Other Desc.
ill.
Summary / Review / Table of Content
No summary / review / table of content available!
Exemplar(s)
#
Accession No.
Call Number
Location
Status
1.
03219/14
(T) KOM 1017
-
Unavailable : Removed
Similar Collection
by author or subject
Pengaruh penggunaan Ariel Peterpan & Amy Lee sebagai celebrity endorser dalam membentuk brand image produk Sunsilk soft & smooth
Komunikasi cinta
Persepsi mahasaiswa Universitas Kristen Petra Surabaya terhadap iklan televisi Aqua splash of fruit versi fruits sing in the radio station
Analisa pengaruh brand activation terhadap pembentukan brand community pada PT ISM bogasari flour mills
Positioning: the battle for your mind
Efektivitas pesan iklan Telkomsel "Kartu AS Wow Gratis 100X Lipat" terhadap customer Telkomsel di Surabaya
Perancangan komunikasi visual promosi PT. Mahakarya Rotanindo Gresik
Sikap masyarakat Surabaya mengenai iklan Midtown Hotel Surabaya di harian Jawa Pos